Adobe Introduces Premiere Rush Video Editing App, Previews Photoshop for iPad


Editing on-the-go has become more popular with the growth of YouTube and other video platforms. This month, we’ve seen numerous device announcements, with more on the way. Just imagine the hassle some reviewers have to go through while editing 4K footage on a plane or in a hotel room.

Software giant Adobe is porting its iconic Photoshop programme to the tablet with a dedicated app for Apple’s iPad.

Photoshop CC on the iPad will officially launch in 2019, but Adobe and Apple gave a demo of what creators can expect on this front during the Adobe Max keynote in Los Angeles.The app’s starter plan is available for free and gives users access to all Premiere Rush CC features, use of desktop and mobile apps, the ability to create an unlimited number of projects, and export up to 3 projects for free.

The app comes with 100GB of free CC storage, which can be increased by up to 10TB via paid storage plans. The paid version of the video editing app is available for $9.99 (roughly Rs. 700) per month for individuals, $19.99 (about Rs. 1,500) per month for teams, and $29.99 (around Rs. 2,200) per month for enterprise customers. Previewed at Adobe Max 2018, Photoshop CC for iPad will allow users to open and edit native PSD files using Photoshop’s image-editing tools.

“This is the real Photoshop on the iPad. The Photoshop code base is being used on iPad. All PSD files open on the iPad version,” Scott Belsky, Adobe’s Chief Product Officer, Executive Vice-President for Creative Cloud said during the keynote. In fact, Adobe has been offering iPad versions of its programmes for a while, but none have had all the features of their desktop entities. The Photoshop user interface on iPad will be context-aware, and allow users to easily toggle between tools.

The Apple Pencil will also be compatible with the Photoshop app. Creators will also be able to blend images together on the iPad, just like on the main application. It’s taken Adobe nearly three years to develop this version of Photoshop for iPad, that too with a lot of close coordination with Apple.

For both Adobe and Apple, the response to Photoshop on iPad will be interesting to see. The iPad Pro was launched nearly three years back in 2015 with a 12.5-inch screen and support for the Apple Pencil. Since then, Apple has pushed the iPad Pro as a device that blurs the boundaries between a traditional tablet and laptop. Further, Apple is also expected to introduce newer iPads soon, which could sport a more powerful chipset, compared to the 2017 variants.